A contemporary reflection of the rich local history surrounding 29 Queens Ave apartments. On the cusp of the Auburn Village precinct, our design aimed to capture the leafy streets, exciting cafe and shopping culture and the refreshingly contemporary suburbia.
Marketing collateral for new apartments in Hawthorn, right around the corner from bustling Auburn Village. We were to capture the mix of rich history, leafy streets and contemporary establishments through our solution.
Queens Avenue was decided for the name, complimented with a regal, yet organic brand mark. Imagery of natural elements appear throughout the branding along with a cool blue. This breaks up the design as a refreshing homage to a modern day suburbia.